BEVERLEY: A Very Beverley Christmas

When I was over in New York for Blogher this year I sat in on a Keynote Speech delivered by Martha Stewart and listened to her talking passionately about digital publishing. About how she is very focused now on producing content for iPads and in digital formats, because that is the direction and the future of publishing. I sat and listened and nodded, wondered how she looked good for 70, and made a flippant remark to Mrs Woog or whoever was next to me at the time that ‘I need to make an app.’ I think I then shoved another S’more down my throat and moved on to the next session.

When I got home I was sitting and talking to Rob about the trip and about the actual conference. About how Martha said app’s were the go and then didn’t think anything much more of it. Like the time when we were driving along a winding coastal road over 2 years ago when he turned to me and said “maybe we should just move to the country”, he waited about 10 minutes and then said “maybe we should make an iPad app.” Same moment of craziness. Same feeling of OHMYGOSH…YES!

I can sit around and wait for someone to give me a book deal, or I can just have a red hot go at this. Why the hell not?!

What was a flippant suggestion in August has since became months of hard work for Rob and I. Ever worked with your spouse? Hmmmm. We had NO idea how you even do this, Rob has spent hours and hours teaching himself how to put it all together. I spent weeks preparing, School holidays shooting and writing content and then we had a VERY long process of getting it approved all in between life and kids and well, stuff. It’s been bloody hard work, but worth every moment. I am so proud of this.

Like being in the first trimester of a pregnancy, it’s been really hard not to talk about this. But it’s ready. She’s ready. If there could be a soundtrack to this moment, it would be in Willy Wonka, when he is walking down the steps’…anything you want to, do it…’ I give you:


Beverley is a magazine app for iPad focusing on the parts of my life I love – entertaining in the home. Recipes, drinks, decorating, cooking tips with all my own photos and some video content as well, this first abridged edition focuses on Christmas 2012. We will publish Beverley quarterly and it is available initially for iPad only for download in the App store here.

I really hope you enjoy this – sharing with you a little of what we will be doing here for Christmas, some easy decorations and theme ideas for around the home, recipes for parties for little people and older people, some cocktails (of course) and our Christmas Day menu.

With a very big sigh of relief…Happy Christmas from the first ever edition of BEVERLEY.

Note: The app is free and the magazine then is available for purchase in the store similar to when buying magazines on your iPad like Donna Hay or Martha Stewart. If you have any problems with it, please do let me know – we are very much on our training wheels!

  • Anonymous

    Please, Please, Please get working on the Android version!!!!

    • feebeecakes

      yes android please

  • Nikki @ Styling You

    I’m so bloody excited for you and download this app for a very Beverley Christmas. LOVE YOUR WORK!

  • 4 kids, 20 suitcases and a beagle

    Off to buy it now. Bloody Brilliant Beth. Well done.

  • Caroline


  • edenland


    So excited for this, and happy for you. Well DONE, you creative geniuses. XXX

  • Maria B

    Fantastic Beth! Well done to both of you :)

  • denicagorman

    My galaxy tab needs this app!!

  • Lisa – Sweet Little Pretties

    I need an iPad!!!!!!

  • Peta

    Wah!!! I don’t have an iPad!!! But SO SO proud of you anyways. Go Bev!


  • leanne

    oh poo, i don’t have an ipad…

    but more importantly; congratulations!! not sure how you kept this from us though? i can’t keep anything under the lid ;)

  • vancybec

    Beth!! I am so bloody excited for you, what a sneaky little monkey you are!! Eeeeeeep!

  • Traci Sparkle Devlin

    Well done team……
    I don’t have an iPad

  • Lisa

    Fantastic, you know I LOVE your work, love Beverley recipes!
    Off to get it right now!
    Congrats to both you & Rob on your ‘new’ baby.
    Lisa xxx

  • Belinda

    Squee!!!! Congratulations. Off to download.

  • Brenda @ Mira Narnie

    wow! that is just all sorts of incredible Beth! I’m loving this idea and totally agree with Martha! – Digital is the way to go! I would love to make a ebook…one day…! I’m off to check it out x

  • jody

    So exciting! go you! xo

  • Mrs Woog

    Congratulations on an amazing achievement! xxx

  • Miss Jane

    I second the request for the Android version! well done.

  • Mary

    Wonderful!! I remember you letting a clue slip a few weeks ago, something about having a job to do – and here is your very own mag!

  • sascedar

    wow, you two clever clogs! what a fab idea. will be dling when the hubs gets home with his ipad. :)sarah

  • Josy

    Dear Santa and Birthday Fairy,
    It’s my birthday on Monday and Christmas in a few weeks – I’ve been a very good girl this year… please may I have an iPad as to miss an edition of Beverly would be a disaster…Pretty please?
    Love Josy
    PS – Well done Beth – you don’t do things by halves do you?

  • Iliska Dreams

    Now if only I had an Ipad! Congratulations you must be happy.

  • Anonymous

    Huge congrats !!! no i products here either :(

    can’t wait for the android version


  • vancybec

    dude, just bought it, and flipped through and it is soooooooooo professional and pretty and lovely! congratulations! x

  • Alex aka WHOA MUMMA!

    Now I need an IPad!

  • Tegan @ Happy Healthy Whole

    You never fail to surprise us woman! How exciting, wish I had a apple device of some sort to check it out x

  • Tessa White

    Totally off to download and tell the world.. oh ok just my social media peeps but still :)

  • hapee1

    So sad no ipad!

  • hapee1

    Congratulations CANNOT wait to read it but sadly NO ipad!

  • Anonymous

    Bought it, loved it! Well done. Sue N

  • Bella

    Good on you! I love the spirit behind this! (fingers crossed I am getting an iPad in the next week or two, so when I’ve got it I’ll come and check you out!)

    Well done both of you!

  • Sue

    Ooh wow that is so exciting! Now I want an ipad! We’ve been thinking of getting one – think this might nudge the decision. (Is that bad? Ha ha.)

  • Kel Montano

    Love it. I have just downloaded it and flipped through a couple of pages. Really annoyed that the little one has woken up sothe rest will have to wait for bedtime xx

  • Michelle

    This comment has been removed by the author.

  • Mother Down Under

    Congratulations to you AND to Rob!
    What an amazing achievement!

    If there is ever a reason for me to buy an iPad, this is it!

    I am so excited for you…first step iPad app, next step world domination!

  • Michelle

    Wow congratulations! Have bought it looks good :) Have fun with the App Store it can be a fun and bumpy ride, been doing so for about four years now as my husband started up with own business with a friend developing apps. One is even quite popular in Australia. ;)

  • Faux Fuchsia

    exciting! I don’t have an ipad but I am sure this will be lovely x

  • Tillypip

    Woohoo sounds fantastic! Now I need to go and hijack the ipad from the little people!

  • Emily

    Congratulations! That’s impressive. And well done on working with your spouse! It ain’t easy. x

  • Mummasphere

    Well done! Where do you find the time?

  • Easy Peasy Kids

    Inspirational is what you are and lovely x

  • Alex

    How freaking exciting! Will be downloading it onto the iPad when I get home. Congratulations Beth, Rob and of course BEVERLEY!

  • Anonymous

    Android version pretty please :)

  • Good Golly Miss Holly!

    Freaking amazing! Go girlfrieeeend x

  • Kerri Sackville

    Congrats Beth, you should be SO proud. I don’t celebrate Xmas (being, you know, Jewish and that) but it’s a bloody brilliant achievement x

  • Michelle Barrington

    Congratulations, how exciting! You and hubby are quite the dynamic duo. I LOVE your creative, I will damn well do it myself attitude. Awesome

  • Brenda

    WOW – you inspire me to…. well just be better at doing stuff and finding time to do stuff and not hiding behind “I have kids” stuff. Amazing and wonderful, you deserve all the accolades – brilliant, simply brilliant – Go Bev!

  • Girl in Baggy Greens

    Just as many of the above – Android version please! I want it :(

  • alison@thisbloominglife

    One of the reasons I love you ( and I mean that in a totally platonic way) is that you’re a doer. Something I totally envy. Will download when I get home. Xxx

  • Margie

    Brilliant. What a great achievement Beth. Will be downloading.

  • kurrabikid

    Amazing, Beth! Huge kudos to you for just getting up and doing it. I’m an Android person, so I won’t see it, but I know it will be fabulous!

  • Abbey R

    Wow congratulations!! You are such a clever lady!! Cannot wait to check out your decorating info and ideas, I love having a squizzy at the pics you always show on the blog xo

  • What Sarah Did Next

    Fan-bloody-tastic, Beth! Will D/L asap for a squizz. CONGRATULATIONS!!

  • Peta

    Congratulations! Have downloaded and cannot wait to make the raspberry prosecco – cheers!

  • A little bit Country

    That is fantastic – all the best!

  • Sharron

    Any chance of making it compatible with Iphone as well as Ipad?

  • Rachel Armstrong

    Congratulations! Looks fab. I wonder how I can convince someone to buy me an iPad for Christmas so I can read it??

  • Anonymous

    Beth – you are awesome. That is all (except another vote for an android version – pretty please).


  • PinkPatentMaryJanes

    How freaking clever are you? I am totally off to buy this now. Love your work!

  • Greer

    Bought it. Love it. Congratulations!

  • Erin EatPlayBond

    So exciting! Now I finally have a genuine reason to buy an iPad :)

  • Erin EatPlayBond

    So exciting! Thank you for finally giving me a genuine reason for needing to buy an iPad :)

  • Tahnee

    huge congrats beth! and rob of course ;) another reason to finally buy an ipad.. you’re just so clever. I have been so intrigued as to how people just ‘make’ an app.. I am sure there is nothing easy about it! congrats again, I have no doubt it will be a huge success x

  • Anonymous

    Oh, congrats! It’s downloading as I type!

  • hereiamloulou

    Hello Beverley,

    What a massive smile and sigh in your journey
    I can only say a huge congratulations to you and your husband.
    Life has extraordinary twists and wonders – and this is one of those

    I love that this is happening for you.

    have a wonderful day

    x Loulou

  • tahlia @ the parenting files

    This is so exciting. Good on you! Thankfully I have an iPad to read it xx

  • Anonymous

    It’s exciting to see someone just go for it. Congratulations! Kate

  • Anonymous

    I’ve downloaded the app but not yet the magazine. Sme initial feedback from me would be to include more details about the magazine for potential customers – perhaps a sneak peak, a contents page or even how many pages there are! I know it’s only $2.99, but I don’t really feel like I know what I’m buying if hat makes sense? Is it 15 pages of mainly photos, 30 pages of mainly writing?

  • Little Pudding

    Fantastic news Beth! Wish I had an ipad :( Maybe you could put a couple of cheeky peeks on the blog for those of us who can’t check it out yet? Pretty please?? I’d love to see what you’re planning for your Christmas menu xxx

  • Hope’s Mama

    Well done you. But sadly no iPad here either. I need to get with the times, clearly (won’t work on an iphone I’m guessing?)
    Congrats again.

  • Little Pudding

    Fantastic news Beth! Wish I had an ipad :( Maybe you could put a couple of cheeky peeks on the blog for those of us who can’t check it out yet? Pretty please?? I’d love to see what you’re planning for your Christmas menu. Larissa xxx

  • Deb xoxo

    as soon as my daughter gets her mini ipad on her birthday – next week – I’m buying it! Congratulations Beth!

  • Kelly Exeter

    Oh Jeez I am late to the party today but Beth – AMAZING!

  • Alisi’s Mummy

    Well done! Just wish I had an iPad to check it all out. Hope the launch has gone smoothly for you

  • Katy_Potaty

    Am downloading right now – what an awesome App and an incredible effort to complete it with hubby!
    Will blog about Beverley this weekend!

  • Anna @ green tea n toast

    AMAZING Beth! You must be so excited. Will definitely be downloading this one. Brilliant! x

  • Maxabella

    AWESOME! Well done to you, Beth. x

  • Lisa@RandomActsOfZen

    Congratulations Beth, you should be SO proud!

  • Carli

    Well done Beth, love the prosecco and rasberries :)

  • Reen

    Congratulations, Beth and Rob! If only I had an iPad…

  • GSP

    Beth – leading from the front again?

    I love that you think you’ve stumbled upon this success ( you and Rob) but really, you’ve made it your own by being true to yourself.

    I truly believe if we trust our instincts and drown out the noise and share openly & wholeheartedly, this is the road that will lead you to happiness & success.

    You’re well down that path lady.

    Love your work.

    Gabs x

  • MultipleMum

    Good for you Beth! What a lovely way to celebrate your creativity. No iPad here but wishing you the best with the launch x
    PS might have to get a copy for my Mum (Bev)!

  • Milina

    Congratulations to you both Beth and Rob. You’ve done such a fantastic job, it really is so well done. I, for one, will be trotting out a few of those on a few occasions this Christmas.
    Big Christmas love and thanks to you xo

  • wsb

    am sure is lovely – android version pls :-)

  • Anonymous

    Android version pretty please!!!! C’mon Rob, surely you can get your head around the logistics :)

  • Jane B

    Looking forward to the Android version.
    Congratulations on a job well done. :)

  • Mummy Manifesto

    Thanks Beth for linking up today for the Mummymanifesto Online Market. It’s a great opportunity for other bloggers to take a look at what you’ve achieved. Enjoy the weekend